NYCC: If Batman Drove a Kia, This is What His Car Would Look Like
Kia, DC Entertainment and RIDES magazine have come together to create the coolest car I have ever seen, a Limited edition Batman-themed Optima SX.
They transformed the sedan with a matte-and piano-black scheme and custom-designed 20-inch black wheels. Along with various other Batman-themed tuning. The car was on display at the Time Warner Center in NYC for the New York Comic Con weekend to raise awareness for DC Entertainment’s “We Can Be Heroes” giving campaign.
“Batman is one of the most popular Super Heroes of all-time, and showcasing in a fun and creative way Kia’s top-of-the-line Optima SX Limited as a Batman-themed custom ride underscores this car’s potent combination of premium features and turbocharged performance,” said Michael Sprague, executive vice president, marketing and communications, KMA. “The Optima is our best-selling vehicle and has played a significant role in Kia becoming one of the fastest-growing automotive brands in the U.S. over the last five years, and it is the perfect platform to introduce our partnership with DC Entertainment and the Justice League to benefit the ‘We Can Be Heroes’ campaign.”
The car is ready for action in Gotham City (but not in your city because it isn’t street legal) with a Bat suit and cowl mounted in the trunk and utility throwing bats installed in the center console.
If you’re not a fan of the Bat, you can always keep an out for the rest of the Justice League themed cars Kia will be rolling out for charity.
Jim Lee (DC co-publisher) made it clear that this was all worked out.
“Every car has a personality. We died our best to mix and match. This is probably the most technologically advanced of the cars, which falls into Batman’s wheelhouse. Ultimately, we just had fun with it and it’s so different from anything else I’ve done. If I were drawing this for a comic book, I’d normally put in more engines! At the end of the day, you don’t want to go too crazy with comic book design on it because then it goes too far. Superman and Batman get top of the line models. The Green Lantern one will try to capture the energy of the character and the ring. There will also be an all-Justice League one.”
(via Comic Book Resources)